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Ashley Tanzosh runs a “witchy” ritual candle company out of Georgia. It was an exciting new challenge to lean into magical language in my copy and reflect the pagan rituals of the Wheel of the Year through my messaging! Check out the final result here.

Client Case Study: Liminal Weaver

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Meg Maenus is a stylist and colorist in Texas. She wanted her website to effuse a comfortable, relaxed, come-as-yourself vibe. I’m proud of the way my copy captures her warm energy!

Client Case Study: Textured by Meg

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Twyla Adkins runs a project management agency for successful business people who have big projects coming up and need support. She was looking for sleek, powerful, bold language—harder, better, faster, stronger. Check out what we came up with!

Client Case Study: Adkins Agency

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As we cruise towards 2024, I wanted to take a sec to share an overview of my year in business in business with you.

My 2023 Business Year-End Recap

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Here are some of the factors I consider when deciding whether someone is a good fit to work with me on a copywriting project…

Choosing the Right People to Work With: Life’s too short to work with people who aren’t nice

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In this post, I’m going to break down the five types of emails you need in a successful (re: lucrative) email welcome sequence.

The Psychology Behind a Successful Email Funnel

Flowers on an archway

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When I wrote my brand values, I wanted to make sure they were a bit, well, ~different~. I wanted them to stand out against others and to be actionable for me as a business owner.

The story behind my quirky brand values

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Writing good website copy is hard. Writing GREAT website copy is even harder and takes lots of practice. However, there are a few simple ways to upgrade your website copy today to make a notable difference in the way it looks, sounds, and converts browsers into inquiries or buyers.

5 Easy ways to upgrade your website copy

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Karli Depanfilis is the brand and web designer behind Flair by KD. She struggled to articulate her services in a way that made sense, flowed, and wasn’t too wordy.

Client Case Study: Flair by KD

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Natalia wants to work specifically with mothers who are running small businesses, and needed copy that reflected and attracted that audience.

Client Case Study: Power Up Brand and Design