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Here are some of the factors I consider when deciding whether someone is a good fit to work with me on a copywriting project…

Choosing the Right People to Work With: Life’s too short to work with people who aren’t nice

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In this post, I’m going to break down the five types of emails you need in a successful (re: lucrative) email welcome sequence.

The Psychology Behind a Successful Email Funnel

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You know the saying ‘Show, don’t tell’? Yeah, I’m trying to be better about that. 😅 I’ve been in business three years and have some incredible client wins to showcase. First up: Mariah Althoff’s sales email sequence. Mariah is a graphic designer-turned-mentor for aspiring designers. She wanted to sell more of her signature design program “Ditch the […]

How I made my client $38K from 6 emails

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A mishmash of some of my accomplishments, reflections, joys, and challenges from the first and second quarter of 2022:

2022: Blossom Copy’s Q1 and Q2 in Review

Blossom Copy 2022 Year in Review

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Guess what? I’m pregnant! Woo! I can’t wait to meet our baby this October. Read about my journey and goals as a self-employed CEO.

Blossom baby on board!

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Just like in nature, there are seasons in business. You can’t be in all four at the same time! Which one are you in right now?

Seasons in business: The mindset shift that changed everything for me

Creative small business

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One of the biggest mindset shifts I’m working on right now is this: Time off serves your business, not detracts from it.

4 Simple ways to prepare your creative small business for time off!

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When I wrote my brand values, I wanted to make sure they were a bit, well, ~different~. I wanted them to stand out against others and to be actionable for me as a business owner.

The story behind my quirky brand values

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Writing good website copy is hard. Writing GREAT website copy is even harder and takes lots of practice. However, there are a few simple ways to upgrade your website copy today to make a notable difference in the way it looks, sounds, and converts browsers into inquiries or buyers.

5 Easy ways to upgrade your website copy

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While I’m not an expert or a career coach, I do have a few tips/thoughts on how to get started as a copywriter to share with you today:

How to Get Started as a Copywriter