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Veronica Frost is the lead interior designer of Diamonds in the Desert Design. She needed new website copy and fast!
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Catie DiMaggio is an aesthetician and educator who runs Catie D. Artistry. She specializes in eyelash extensions and has recently grown into mentoring other aspiring beauty biz owners through her signature suite of offerings.
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A mishmash of some of my accomplishments, reflections, joys, and challenges from the first and second quarter of 2022:
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Guess what? I’m pregnant! Woo! I can’t wait to meet our baby this October. Read about my journey and goals as a self-employed CEO.
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Just like in nature, there are seasons in business. You can’t be in all four at the same time! Which one are you in right now?
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One of the biggest mindset shifts I’m working on right now is this: Time off serves your business, not detracts from it.
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When I wrote my brand values, I wanted to make sure they were a bit, well, ~different~. I wanted them to stand out against others and to be actionable for me as a business owner.
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Writing good website copy is hard. Writing GREAT website copy is even harder and takes lots of practice. However, there are a few simple ways to upgrade your website copy today to make a notable difference in the way it looks, sounds, and converts browsers into inquiries or buyers.
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While I’m not an expert or a career coach, I do have a few tips/thoughts on how to get started as a copywriter to share with you today:
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Karli Depanfilis is the brand and web designer behind Flair by KD. She struggled to articulate her services in a way that made sense, flowed, and wasn’t too wordy.
